As we head into the holiday season, most families spend more time at home — cooking, cleaning, hosting, and making memories. But there’s one question many homeowners overlook:
Do you actually know what’s in your water?
Across the country, recent studies from organizations like the EPA, CDC, and major universities have revealed rising levels of PFAS chemicals, micro-plastics, disinfectant byproducts, and other contaminants in municipal and well-water sources. These invisible pollutants can affect not only the taste and smell of your water but also the long-term health of your family and plumbing systems.
At Kinetico of West Texas, we want homeowners to feel confident, informed, and protected. Here’s what you should know — and the steps you can take today to get your water health in order before the holidays.

PFAS, Plastics & Contaminants: Why Water Quality Matters More Than Ever
Over the last decade, PFAS (“forever chemicals”) have become one of the most talked-about water concerns nationwide. According to the EPA, PFAS can persist in the environment for decades and have been linked to various health risks.
In addition to PFAS, many homes are experiencing:
• Micro-plastics, now found in a majority of drinking water sources worldwide.
(See research from the NatGeo Study).
• Sediment and heavy metals coming from aging West Texas infrastructure.
• Hard water minerals, which damage appliances and cause buildup.
• Chlorine & disinfectant byproducts, used in municipal treatment.
Even if your water looks clear, hidden contaminants may still be present.
The Most Important Step: Schedule a Free Water Test
You can’t fix what you can’t see — and that’s why a professional water test is the starting point for any homeowner.
Kinetico of West Texas offers free in-home water testing, giving you a clear breakdown of:
• Water hardness
• PFAS presence and risk factors
• Chlorine/chloramine levels
• Sediment or mineral imbalance
• Taste and odor concerns
A water test takes minutes — and the insights can protect your family for years.
→ Schedule your free water test today.
Reverse Osmosis: The Gold Standard for Pure Drinking Water

If your family is concerned about the taste and purity of your drinking water, a reverse osmosis (RO) system is the most effective solution available.
RO filters can remove:
• PFAS
• Heavy metals
• Plastics
• Pesticides & chemicals
• Bacteria & dissolved solids
According to the CDC, RO is one of the most reliable forms of point-of-use purification.
Kinetico’s RO systems are:
• Non-electric
• High-efficiency
• Long-lasting
• Professionally installed and supported
If you want bottled-water quality straight from your tap, RO is the answer.
Salt-Free Filtration: A Chemical-Free Alternative for Whole-Home Protection
Some homeowners prefer a salt-free water filtration solution. These systems help:Some homeowners prefer a salt-free water filtration solution.
These systems help:
• Reduce scale
• Protect pipes and appliances
• Improve water feel
• Reduce chlorine taste and odor
Salt-free systems are low-maintenance, environmentally friendly, and great for households looking for better water without the use of traditional softener salt.
Kinetico offers several proven non-electric, salt-free options tailored to West Texas water conditions.

Holiday Specials You Don’t Want to Miss
Veterans, First Responders, Healthcare Professionals, Teachers Receive 15% Off
As a thank-you to those who’ve served, Kinetico of West Texas proudly offers 15% off systems for all Veterans, First Responders, Healthcare Professionals, Teachers. It’s our way of honoring the men and women who protect our communities.
Black Friday Special: $1,000 OFF Any New System
For a limited time, homeowners can take $1,000 off any new whole-home system.
This offer is one of our strongest of the year — a perfect opportunity to upgrade before the holidays.
Get Your Water Health Right Before the Holidays
If you’re hosting family, cooking big meals, or simply want cleaner, healthier water for the new year, now is the perfect time to act.
A better water system means:
✔ Better tasting food and drinks
✔ Softer skin and hair
✔ Longer-lasting appliances
✔ Less soap and detergent use
✔ Peace of mind for your family
Take the First Step Today
Your path to cleaner, healthier water starts with one simple step:
→ Schedule your free water test with Kinetico of West Texas.
Our team will evaluate your water, explain your options, and help you choose the right whole-home or drinking-water system.
Cleaner water. A healthier home. Better holidays



